Art Photography

Fujifilm MyLife exhibition invites young families to submit images before 14 September

10,000 images will be featured in Fujifilm’s MyLife exhibition in London’s Truman Brewery from 24–27 October 2019.
A self-portrait of me reading a story to my daughter on a summer afternoon, by Akanksha Agarwal

Fujifilm has released 28 of the best images submitted so far to its MyLife Exhibition – painting an extraordinary picture of life in modern Britain.

International Women’s Day, captured in passing on the Millennium bridge, by Jeff Sofroniou

The leading photography brand is asking young people to submit their truths by uploading a photo – taken on any kind of camera, including a smartphone – to create the UK’s largest crowd-sourced gallery.

The entries so far capture the feelings of this misjudged generation at a time of great unrest in the UK, seen in submissions which show protests in favour and against Brexit, and marches against climate change.

The MyLife exhibition is open for entries until Friday 13 September, and they’re encouraging young people and families to submit their own images and continue to tell the story by visiting fujifilm-printlife.eu/London.

For every image displayed in the gallery, Fujifilm will also donate £2.50 to youth charity, The Mix, and all entrants will receive a free high quality print and have a chance to win 1 of 10 cameras. To enter, upload up to three photos at fujifilm-printlife.eu/London by Friday 13 September 2019.

Gloria McCann of Fujifilm, said: “We were amazed by the sheer volume of images we received that were focused around seeking justice, celebrating life, and spreading happiness. Of the thousands of entries we’ve received so far, fewer than 3% are selfies – shattering the image of younger people as self-obsessed and naive.

“We received so many honest stories about personal hardship, and there is a consistent theme of people being unafraid to show vulnerability. We’re so pleased have received such thought-provoking and powerful submissions to our exhibit so far.

“Our aim is to show what life is like through the lens of younger people in this country, and what we have seen so far tells a compelling story of friendship, creativity and unapologetic defiance.”

%d bloggers like this: