Activate blends real-life physical challenges with the buzz of video games. Think glowing grids, laser rooms, digital puzzles and high-energy missions designed for families, friends, teens, and groups of 2–5 players. It’s fast, fun and the perfect active day out.
New London openings
Oxford Street – 6 December
Near Marble Arch with 11 immersive rooms across 11,872 sq ft.
Vauxhall – 13 December
Inside railway arches on Albert Embankment, next to Vauxhall Station, offering 12 rooms over 9,941 sq ft.
Westfield White City – 20 December
Shopping-trip-friendly location with 12 rooms across 8,012 sq ft.
“London can’t get enough of Activate”
Rich Beese, Co-Founder of We Do Play, says the brand is booming:
“Our O2 venue is the most popular Activate in the world. Families, friends and workmates love swapping screens for real-life play, and demand across London has been huge.”
Activate’s UK growth has been rapid, with record numbers at its Newcastle Metrocentre launch and a TripAdvisor ranking placing the brand among London’s top attractions.
Originally founded in Canada in 2017, Activate now operates 60 global locations and is part of a portfolio that includes Flip Out, Putt Putt Social, and Boom Battle Bar.
For bookings and details, visit playactivate.co.uk.
Keep up to date with more family-friendly fun by following us on Instagram. For more ideas of things to do with the kids in London, visit our events and activities area which provides details of free and ticketed events and special offers from London’s finest venues.